BeSPR!NG
A new wave of sparkling iced tea is emerging from Scotland - fresh, flavourful, and made for a more modern way of drinking. But for a brand preparing to launch its very first products, the challenge was clear: how do you create recognition, build desire, and establish a distinctive visual identity right from day one?
We set out to bring that vision to life throughout the brand's first suite of marketing content. From bold product photography to vibrant, social-first creative, every asset was crafted to establish a strong visual foundation, create a memorable first impression, and build a creative language that the brand can continue to evolve as it grows.